My Story

I Moved to Raleigh Betting on Myself. Same Bet You Made When You Bought Your First Truck.

More Than Momentum isn't an agency with account managers and a support queue. It's me, the one who shows up at your business with a camera every week, edits every video, reads your analytics every Sunday, and answers when you call. I help entrepreneurs reach their goals by getting their business seen, because I'm an entrepreneur doing exactly the same thing. You built your business to get somewhere. Getting seen is how you get there.

Cole Blanco

Founder · Filming, Strategy, Everything

I study what makes content actually get watched, from storytelling to hooks to audience feedback, and I apply it to businesses most marketers ignore: the trades. My rules are simple: consistency beats intensity, real people beat AI slop, and views aren't vanity, they're the front door of your funnel. I film your story every week and read the numbers until your audience tells us exactly what works.

Why home service businesses? Because you have the best stories nobody's telling. Transformations that are satisfying to watch, crews with personality, work that speaks for itself, and a market where almost nobody is posting anything worth watching. Meanwhile, thousands of people move to the Triangle every month with no "guy": no referral network, no uncle who knows a plumber. They find their contractor on their phone. I make sure it's you.

How I Work

The System Behind the Content

Full transparency: here's what actually powers the work. No black box, no mystery markup. I use AI where it makes things faster and cheaper for you, and I'll always tell you where.

Content

On-Site Filming, Every Week

Shot at your business, edited by me

Real jobs, real crew, real transformations, filmed weekly so the content never goes stale and always looks like your company, because it is.

Strategy

Proven Hook & Story Structures

Reverse-engineered from what already works

I don't guess at what stops the scroll. Every post is built on hook structures with millions of views of proof behind them. Your business is the subject, the structure is battle-tested.

Analytics

Weekly Data Reads

Your audience votes, I listen

Every week I read what performed and shift the next shoot accordingly. The content funnel (views → search → brand → booked jobs) runs on this feedback loop.

Infrastructure

Lightning-Fast Hosting

Your site loads in milliseconds and costs pennies to run, which is exactly why I can charge $25/month instead of a maintenance contract.

AI, Honestly

AI Where It Helps, Never in Your Content

AI does the heavy lifting on website builds and research. That's why the price is honest. Your content is the opposite: real footage of real people, because that's what audiences trust now.

Production

Professional Edit & Design

Every video and graphic produced in the industry-standard suite. Simple on purpose, on-brand always. Attention comes from the story, not the flash.